Coverart for item
The Resource Yes! : 50 scientifically proven ways to be persuasive, Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

Yes! : 50 scientifically proven ways to be persuasive, Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

Label
Yes! : 50 scientifically proven ways to be persuasive
Title
Yes!
Title remainder
50 scientifically proven ways to be persuasive
Statement of responsibility
Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
Creator
Contributor
Subject
Language
eng
Summary
Reveals how to incorporate subtle changes that can positively affect the ways in which professionals advertise, write, and speak, covering a range of topics, from outmaneuvering a rival to the ineffectiveness of voice-mail messages
Cataloging source
DLC
Dewey number
658.4/5
Index
index present
LC call number
HF5718
LC item number
.G65 2008
Literary form
non fiction
Nature of contents
bibliography
Label
Yes! : 50 scientifically proven ways to be persuasive, Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 233-246) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Dimensions
21 cm
Edition
First Free Press hardcover edition.
Extent
xii, 258 pages
Isbn
9781416570967
Lccn
2007041917
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
  • BK0007510236
  • 491701
Label
Yes! : 50 scientifically proven ways to be persuasive, Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
Publication
Bibliography note
Includes bibliographical references (pages 233-246) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Dimensions
21 cm
Edition
First Free Press hardcover edition.
Extent
xii, 258 pages
Isbn
9781416570967
Lccn
2007041917
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
  • BK0007510236
  • 491701

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